Tapping into the future of the electricity market

Website

2018

What We Did

UX Design
Interaction Design
UI Design
Web Development

Electron approached us to design and develop a marketing website for ElectronX, a platform aiming to solve the challenge of integrating millions of new energy assets into the existing energy industry. Electron use blockchain technology to avoid the trade-offs inherent in centralized platforms so to maximize the true value that can be released by this dramatic shift to renewables.

Challenge

The website needed to showcase Electrons proposed new security token, and visualize the concept of tapping into the future of the electricity market. We wanted to ensure the concepts discussed such as hi tech, energy grids and electricity were conveyed through the websites look and feel.

Solution

Using the ElectronX brand guidelines as a starting point, we designed and implemented a fully responsive marketing page for the future Security Token Offering. We used WebGL & Three.js for the energy animations and Greensock (GSAP) for page transitions. The result was a high fidelity beautiful website showcasing The marketplace for interactive energy.